Image Source:http://www.naturemoms.com/blog/2007/08/24/toxic-toothpaste-for-children/
Commercial jingles: it has to be admitted that these tunes are either captivatingly catchy or just too plain strange. Either way, making use of jingles to promote a product is certainly something that will not be done away with in the near future. And clearly, if only in the name of dental care matters alone, these jingles should be continuously used in order to entice people—particularly children, to continue brushing their teeth. Case in point, consider Colgate’s new commercial which, in addition to having a catchy rhythm, also shows unique animation. From fish-like tubes of Colgate to mermaids brushing their teeth underwater, the commercial not only serves to please the eye, it also subliminally implies that the same pleasure and fun can come from the simple act of brushing one’s teeth. Indeed, in addition to the already proposed fruit-flavored toothpastes and creatively-decorated toothbrushes, allowing children to view such commercials and letting them listen to its kid-friendly, catchy tunes will certainly help in making kids see the simple activity of brushing their teeth as an adventure of sorts they shouldn’t miss out on.
Giving away baggies is a good promotional tool too! It is advisable that you give away a tooth brush and floss with imprinted name. This is a big opportunity actually since the soon-to-be owners of these dental tools will be bringing it wherever they might go. It ok if you don’t imprint the baggie because the clients are more concerned on the contents and not the baggie itself. Don’t waste your money in imprinting in baggies.
So those are the typical dental office giveaways. Make sure to use this strategy to make your dental business more meaningful and fun. Always remember that a dentist is being remembered when their names and other details are imprinted in dental promotional products like giveaways and gifts.
Giving away stickers to possible clients can be a big help to your clinic. You should imprint your name on the edges to make it worth the budget. You might think that this is not a lasting advertising strategy, but they advertise wherever a child goes. The good logo visibility is a big plus even if it’s not a product with long marketing life.
You can also have balloons as giveaways. Be sure to have them filled with helium and have a clear imprint on the front. The Helium balloons is somewhat saying “Hey, Look at Me!” and this is surely an good advertisement wherever the child goes especially if it is tied onto the child’s wrist before leaving the dental clinic.
